While 80% of the world population is worried about climate impact, governments do not take measures fast enough to meet the climate targets. This causes delays in the energy transition. The reason is that politicians underestimate the desire of their people. This is the so-called perception gap.

DNV, a global purpose-driven company, launched The Great Transition campaign in 2025 to mobilize people to support the transition. 
The two Hollywood-style films should give people hope and perspective. Until today the films got more than ten million views, touching the hearts of many.  
How did a corporate organization like DNV develop this project: what were and are the dilemmas? And what will be the next steps for The Great Transition? 

Jetse Goris interviews Caroline Kamerbeek and Johan Knijp from DNV.

The session will be in English